Saturday 2 February 2008

What do you do to promote?

In this blog I will share with you some of the tactics I use to promote myself and my mini websites etc to people.

You can pay lots of money to get someone to do SEO (site engine optimization) and for pay to click advertising- this may work for you and, if you're short on time, may be what you need. There is, however an alternative. There are an ever growing number of vehicles to drive traffic to your web site or blog. Most of them are free, and, if used correctly will drive traffic to you in a viral way once set up.

If you have been to any of my mini sites- you will see that I used a great micro site called squidoo- it's FREE, fun and easy to set up. You can do it in stages and add content as you go- linking to your Ebay sales or Amazon affiliate links, also, squidoo share the Google advertising revenue they make with you- it's a no-brainer- you can only do well with squidoo. Here's my link, and remember, it's FREE!
SQUIDOO!

Facebook is a great social networking site and has great potential to drive traffic to your website, especially if you create a group targeted at what your website is selling, here's one of my facebook groups
It's growing slowly, but it is better to have a targeted list of people than a big list of disinterested ones.

With facebook- you can join similar groups and post comments- adding a link to your own facebook group. Do, however, provide good content rather than just spamming, this is frowned upon and ends up just annoying people.

There is also the mighty You Tube where you can post videos of yourself or share videos with other people. This is a real goldmine for free marketing- think of something that will "go viral" (in other words will get forwarded to lots of people who will keep expanding your advert for you).

Here's my
You Tube channel
As I currently don't have a camera I simply use windows movie maker to produce simple videos or I upload videos i find on the internet. When I get a camera set up, I will upload videos with me speaking- you need to form a relationship with your potential audience is the current thinking in marketing.

Well, I hope this has been helpful for you, I will continue to share some tips with you next time..

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